Elizabeth Line Launch Film
It's getting bright Underground.
Light up your brand's future
With the opening of the eagerly-anticipated Elizabeth Line in 2022, Global in partnership with TfL are able to offer up the most cutting-edge digital out of home opportunities available.
To match the excitement of this historic moment, we created a cinematic launch film that refreshed the way Global communicates B2B, along with a series of cutdowns for social release.
I absolutely love it!
The Making Of
With the challenges of shooting only during the day and under the normal, bright station lights, we worked with a talented design team to create the night environment, add the Global screens, and build the light spill that underpins the creative idea.